Thursday, December 4, 2014

WFAA-TV in Dallas Jumps on Social Media Bandwagon


Some have called this the age of social media. Social networking sites like Facebook and Twitter have grown incredibly in the past few years. For example, Facebook now has more than a billion users.

Television news stations are trying to figure out how to reach those huge audiences. That includes WFAA-TV in Dallas, Texas, which has some of the highest rated newscasts in the country. But WFAA is still struggling to understand the emerging role of social media in television news.

Brad Schultz has more on this story, which you can watch by clicking here.
Reporters at WFAA in Dallas are turning to Twitter and other social media platforms to hold onto viewers. 

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